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Land Rover ‘Reductionism’

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Land Rover and the Design Museum present Material Innovation: Sustainable Textiles, an installation presenting Land Rover’s new range of premium responsibly sourced interior fabrics. The atrium seats have been re-upholstered with the sustainable materials used in the interior of the New Range Rover Evoque.

What to expect

The 18 cushions for the atrium seats are made from sustainable premium textiles. They range from fabrics using raw materials from Eucalyptus trees, to material made from recycled polyester and manufactured to significantly reduce CO2 emissions. You are invited to discover and experience the different textures and environmentally friendly qualities of these pioneering fabrics.

The fabrics

ULTRAFABRICS®

Designed to inhibit the growth of bacteria and other microbes, this synthetic PVC-free material mimics the appearance of leather but is engineered to produce a durable, breathable and soft fabric. 

DINAMICA®

This ecological suede material is made from recycled polyester, with each vehicle containing the equivalent of up to 53 recycled plastic bottles. This polyester is created through a water-based production process without solvents, reducing CO2 emissions by 80%. 

KVADRAT

Developed in partnership with Danish premium textile experts for its appearance, comfort and durability. Exhibiting many natural characteristics, this rich wool yarn is extremely hard-wearing and appropriate for all climates. 

EUCALYPTUS

This melange is a plant-based textile made from the wood pulp of eucalyptus trees. It is made using a non-toxic and closed-loop process, which captures 99% of chemicals and uses significantly less water than traditional processes.

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Michael Trajan

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